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Campaign Performance Agent

Real-time analysis and optimization of enrollment marketing campaigns

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Deploy this agent

Zero upfront cost. We deploy free — you pay only when we deliver results.

Marketing & Communications

Overview

The Campaign Performance Agent watches every marketing channel — paid search, paid social, display, email, organic — and detects performance shifts within hours, not weeks. It identifies which audience segments are converting at premium rates, which creatives are fatigued, and where budget should shift between channels and campaigns. Recommendations come with confidence intervals and projected impact, so your team approves changes with full context.

Integrations

Pulls from Google Ads, Meta Ads, LinkedIn Ads, GA4, Slate/CRM, and your call-tracking platform. Multi-touch attribution across paid and organic channels.

Key Metrics Tracked

  • Cost per qualified inquiry
  • Inquiry-to-application conversion
  • Channel-level ROAS
  • Wasted ad spend detected
Beyond the demo

What deployment actually looks like

What you see on this page is a demo. Sample data. The shape of the work.

Agents earn their keep when they orchestrate actions on your data. That is what we build.

We take your proprietary data and wire up the automations and AI agents that run alongside your team.

End-to-end automated, or collaborative. You stay in the loop on the actions that matter. The work happens privately, inside your systems.

Frequently Asked Questions

Does it auto-shift budget between campaigns?
Optional. Most institutions start with recommendations only; auto-actions are enabled per campaign once trust is established.
How does it handle long sales cycles?
Higher-ed has 6–18 month consideration windows. The agent uses cohort-based attribution rather than last-click, so early-funnel investments aren't undervalued.
Does it work for graduate programs?
Yes — it's especially valuable for graduate enrollment where channels, audience definitions, and CACs differ widely from undergraduate.