Marketing programs

CIP 5214 · Business, Management & Marketing · ranked by median earnings four years after completion

559 institutions report graduate earnings for Marketing programs (College Scorecard, 2024-25). Across them the median is $66,307 four years after completion, with a typical debt-to-earnings ratio of 0.34× and 86% of graduates earning above the federal earnings threshold. Indicatively, 12 of the 607 programs with both earnings and a benchmark fall below the earnings-premium benchmark used by the 2025 federal test (effective July 1, 2026); the rest clear it.

National ranking

#	Institution	Earn 4yr	% > threshold	Median debt	Debt/earn	Earnings premium	2 of 3 yrs
1	University of PennsylvaniaPA · Master's	$255,357 n=34	100% 5yr	$61,037	0.24×	Above +298%	Clears 2/2
2	University of Wisconsin-MadisonWI · Master's	$166,668 n=37	94% 5yr	$34,068	0.20×	Above +170%	Clears 2/2
3	University of Southern CaliforniaCA · Grad cert	$161,928 n=25	94% 5yr	$95,362	0.59×	Above +115%	Clears 2/2
4	Vanderbilt UniversityTN · Master's	$140,404 n=48	92% 1yr	$60,500	0.43×	Above +146%	Clears 2/2
5	North Carolina State University at RaleighNC · Post-bacc cert	$131,018 n=16	97% 1yr	–	–	Above +123%	–
6	Southern Methodist UniversityTX · Master's	$124,730 n=16	96% 5yr	$87,500	0.70×	Above +90%	Clears 2/2
7	Xavier UniversityOH · Master's	$120,626 n=25	95% 1yr	–	–	Above +92%	–
8	Brigham Young UniversityUT · Bachelor's	$112,596 n=76	83% 5yr	$11,000	0.10×	Above +183%	Clears 2/2
9	University of PennsylvaniaPA · Bachelor's	$112,211 n=36	95% 5yr	$17,412	0.15×	Above +198%	Clears 2/2
10	University of GeorgiaGA · Master's	$112,192 n=21	89% 5yr	–	–	Above +78%	–
11	Hofstra UniversityNY · Master's	$111,964 n=19	95% 1yr	–	–	Above +58%	–
12	Texas A&M University-College StationTX · Master's	$110,154 n=41	97% 5yr	$21,500	0.20×	Above +68%	Clears 2/2
13	Saint Joseph's University - PhiladelphiaPA · Master's	$109,948 n=29	86% 1yr	–	–	Above +71%	–
14	Boston CollegeMA · Bachelor's	$106,353 n=112	94% 5yr	$18,000	0.17×	Above +145%	Clears 2/2
15	Georgetown UniversityDC · Bachelor's	$105,944 n=53	98% 5yr	$17,000	0.16×	Above +194%	Clears 2/2
16	DePaul UniversityIL · Master's	$105,355 n=16	83% 1yr	$58,541	0.56×	Above +54%	–
17	Santa Clara UniversityCA · Bachelor's	$104,723 n=58	94% 5yr	$19,712	0.19×	Above +172%	Clears 2/2
18	Boston UniversityMA · Master's	$103,316 n=36	95% 5yr	$36,817	0.36×	Above +37%	Clears 2/2
19	Villanova UniversityPA · Bachelor's	$102,222 n=90	98% 5yr	$26,747	0.26×	Above +171%	Clears 2/2
20	Washington University in St LouisMO · Bachelor's	$100,489 n=29	97% 1yr	$17,500	0.17×	Above +181%	–
21	Michigan State UniversityMI · Master's	$100,453 n=59	100% 5yr	$30,719	0.31×	Above +60%	Clears 2/2
22	Tulane University of LouisianaLA · Bachelor's	$98,503 n=102	91% 5yr	$19,375	0.20×	Above +183%	Clears 2/2
23	Lehigh UniversityPA · Bachelor's	$98,320 n=57	93% 5yr	$20,534	0.21×	Above +161%	Clears 2/2
24	Texas Christian UniversityTX · Bachelor's	$97,148 n=62	91% 5yr	$19,500	0.20×	Above +172%	Clears 2/2
25	University of Wisconsin-MadisonWI · Bachelor's	$96,148 n=181	97% 5yr	$20,000	0.21×	Above +147%	Clears 2/2
26	The University of Texas at DallasTX · Master's	$95,624 n=35	100% 5yr	$23,791	0.25×	Above +46%	Clears 2/2
27	George Washington UniversityDC · Bachelor's	$95,528 n=57	96% 5yr	$22,975	0.24×	Above +165%	Clears 2/2
28	Elon UniversityNC · Bachelor's	$95,163 n=95	96% 5yr	$20,500	0.21×	Above +177%	Clears 2/2
29	University of DenverCO · Master's	$94,307 n=28	95% 5yr	$62,723	0.67×	Above +40%	–
30	University of Maryland-College ParkMD · Bachelor's	$93,782 n=159	90% 5yr	$19,500	0.21×	Above +123%	Clears 2/2
31	Emerson CollegeMA · Master's	$93,412 n=16	91% 5yr	$41,000	0.44×	Above +23%	Clears 2/2
32	University of FloridaFL · Bachelor's	$92,626 n=184	90%	$15,250	0.17×	Above +174%	Clears 2/2
33	The University of Texas at AustinTX · Bachelor's	$91,955 n=136	94% 5yr	$19,625	0.21×	Above +157%	Clears 2/2
34	University of San FranciscoCA · Bachelor's	$91,815 n=81	88% 5yr	$21,250	0.23×	Above +139%	Clears 2/2
35	East Texas A&M UniversityTX · Master's	$91,404 n=24	81% 1yr	$37,570	0.41×	Above +39%	–
36	Syracuse UniversityNY · Bachelor's	$91,235 n=154	94% 5yr	$26,951	0.29×	Above +140%	Clears 2/2
37	University of Notre DameIN · Bachelor's	$91,088 n=60	88% 5yr	$19,000	0.21×	Above +143%	Clears 2/2
38	University of Illinois Urbana-ChampaignIL · Bachelor's	$90,744 n=147	93% 5yr	$20,000	0.22×	Above +141%	Clears 2/2
39	Fordham UniversityNY · Bachelor's	$90,733 n=70	90% 1yr	$26,933	0.30×	Above +139%	–
40	Michigan State UniversityMI · Bachelor's	$90,453 n=216	95% 5yr	$22,250	0.25×	Above +158%	Clears 2/2
41	James Madison UniversityVA · Bachelor's	$89,944 n=157	94% 5yr	$19,500	0.22×	Above +136%	Clears 2/2
42	Providence CollegeRI · Bachelor's	$89,629 n=175	94% 5yr	$27,000	0.30×	Above +114%	Clears 2/2
43	Drexel UniversityPA · Bachelor's	$89,486 n=185	90% 5yr	$25,229	0.28×	Above +137%	Clears 2/2
44	East Carolina UniversityNC · Grad cert	$89,219 n=17	100% 5yr	–	–	Above +52%	Clears 2/2
45	University of ConnecticutCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
46	University of Connecticut-Avery PointCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
47	University of Connecticut-Hartford CampusCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
48	University of Connecticut-StamfordCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
49	University of Connecticut-Waterbury CampusCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
50	Southern Methodist UniversityTX · Bachelor's	$88,627 n=19	88% 5yr	$19,000	0.21×	Above +148%	Clears 2/2
51	Bentley UniversityMA · Bachelor's	$88,461 n=145	94% 5yr	$26,000	0.29×	Above +103%	Clears 2/2
52	University of DelawareDE · Bachelor's	$88,383 n=343	100% 5yr	$24,499	0.28×	Above +130%	Clears 2/2
53	University of Washington-Bothell CampusWA · Bachelor's	$88,114 n=170	79%	$15,000	0.17×	Above +107%	Clears 2/2
54	University of Washington-Seattle CampusWA · Bachelor's	$88,114 n=170	79%	$15,000	0.17×	Above +107%	Clears 2/2
55	University of Washington-Tacoma CampusWA · Bachelor's	$88,114 n=170	79%	$15,000	0.17×	Above +107%	Clears 2/2
56	Utah State UniversityUT · Bachelor's	$87,905 n=144	88% 5yr	$13,750	0.16×	Above +121%	Clears 2/2
57	Miami University-HamiltonOH · Bachelor's	$86,919 n=234	78%	$22,000	0.25×	Above +136%	–
58	Miami University-MiddletownOH · Bachelor's	$86,919 n=234	78%	$22,000	0.25×	Above +136%	–
59	Miami University-OxfordOH · Bachelor's	$86,919 n=234	78%	$22,000	0.25×	Above +136%	Clears 2/2
60	Fairfield UniversityCT · Bachelor's	$86,740 n=139	94% 5yr	$27,000	0.31×	Above +105%	Clears 2/2
61	Loyola University ChicagoIL · Bachelor's	$86,662 n=137	94% 5yr	$24,567	0.28×	Above +130%	Clears 2/2
62	Virginia Polytechnic Institute and State UniversityVA · Bachelor's	$86,338 n=175	95% 5yr	$22,500	0.26×	Above +127%	Clears 2/2
63	University of Massachusetts-AmherstMA · Bachelor's	$86,299 n=119	95% 5yr	$21,796	0.25×	Above +98%	Clears 2/2
64	University of Minnesota-Twin CitiesMN · Bachelor's	$86,246 n=224	69%	$22,136	0.26×	Above +116%	Clears 2/2
65	Walsh CollegeMI · Master's	$86,082 n=17	80% 1yr	–	–	Above +37%	–
66	University of MiamiFL · Bachelor's	$85,935 n=78	90% 5yr	$18,508	0.21×	Above +154%	Clears 2/2
67	Creighton UniversityNE · Bachelor's	$85,891 n=85	92% 5yr	$24,250	0.28×	Above +131%	Clears 2/2
68	University of GeorgiaGA · Bachelor's	$85,785 n=240	80%	$17,318	0.20×	Above +143%	Clears 2/2
69	Suffolk UniversityMA · Master's	$85,595 n=20	94% 5yr	–	–	Above +13%	–
70	The Catholic University of AmericaDC · Bachelor's	$85,029 n=59	85% 5yr	$27,000	0.32×	Above +136%	Clears 2/2
71	Florida State UniversityFL · Bachelor's	$84,981 n=486	64%	$17,040	0.20×	Above +152%	Clears 2/2
72	Purdue University-Main CampusIN · Bachelor's	$84,725 n=77	82% 1yr	$18,274	0.22×	Above +126%	–
73	Trinity UniversityTX · Bachelor's	$84,347 n=21	86% 5yr	$22,541	0.27×	Above +136%	Clears 2/2
74	University of ArizonaAZ · Bachelor's	$84,111 n=181	72%	$21,500	0.26×	Above +129%	Clears 2/2
75	University of ScrantonPA · Bachelor's	$83,756 n=62	91% 5yr	$26,000	0.31×	Above +122%	Clears 2/2
76	University of San DiegoCA · Bachelor's	$83,562 n=85	89% 5yr	$20,569	0.25×	Above +117%	Clears 2/2
77	University of UtahUT · Bachelor's	$83,511 n=100	88% 5yr	$20,765	0.25×	Above +110%	Clears 2/2
78	Quinnipiac UniversityCT · Bachelor's	$83,258 n=69	70% 1yr	$24,250	0.29×	Above +97%	–
79	Maryville University of Saint LouisMO · Bachelor's	$83,256 n=21	–	$22,515	0.27×	Above +133%	–
80	Loyola Marymount UniversityCA · Bachelor's	$82,825 n=165	81%	$24,906	0.30×	Above +115%	Clears 2/2
81	La Salle UniversityPA · Master's	$82,256 n=22	–	–	–	Above +28%	–
82	Marquette UniversityWI · Bachelor's	$82,233 n=121	93% 5yr	$26,000	0.32×	Above +111%	Clears 2/2
83	Susquehanna UniversityPA · Bachelor's	$82,070 n=30	89% 5yr	$27,000	0.33×	Above +118%	Clears 2/2
84	University of IowaIA · Bachelor's	$81,994 n=161	91% 5yr	$23,250	0.28×	Above +113%	Clears 2/2
85	University of South Carolina-ColumbiaSC · Bachelor's	$81,945 n=459	33%	$23,250	0.28×	Above +138%	Clears 2/2
86	Capella UniversityMN · Master's	$81,837 n=49	80% 5yr	$47,657	0.58×	Above +20%	Below 1/2
87	Saint Norbert CollegeWI · Bachelor's	$81,731 n=20	100% 5yr	$27,000	0.33×	Above +110%	Clears 2/2
88	Utah Valley UniversityUT · Bachelor's	$81,582 n=121	89% 5yr	$11,875	0.15×	Above +105%	Clears 2/2
89	San Diego State UniversityCA · Bachelor's	$81,368 n=356	31%	$15,000	0.18×	Above +112%	Clears 2/2
90	Ohio State University-Main CampusOH · Bachelor's	$81,119 n=438	74%	$20,250	0.25×	Above +120%	Clears 2/2
91	Clemson UniversitySC · Bachelor's	$81,109 n=210	98% 5yr	$21,500	0.27×	Above +136%	Clears 2/2
92	Binghamton UniversityNY · Bachelor's	$80,825 n=66	90% 5yr	$19,250	0.24×	Above +112%	Clears 2/2
93	University of DaytonOH · Bachelor's	$80,677 n=189	96% 5yr	$23,750	0.29×	Above +119%	Clears 2/2
94	Capella UniversityMN · Bachelor's	$80,588 n=24	89% 5yr	$37,999	0.47×	Above +102%	–
95	Saint Edward's UniversityTX · Bachelor's	$80,562 n=27	89% 5yr	$26,250	0.33×	Above +125%	Clears 2/2
96	Georgia State UniversityGA · Master's	$80,194 n=16	87% 5yr	–	–	Above +27%	Clears 2/2
97	Berry CollegeGA · Bachelor's	$79,602 n=28	87% 5yr	$26,000	0.33×	Above +126%	Clears 2/2
98	Pennsylvania State University-Main CampusPA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
99	Pennsylvania State University-Penn State Erie-Behrend CollegePA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
100	Pennsylvania State University-Penn State HarrisburgPA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
101	Pennsylvania State University-World CampusPA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
102	Saint Joseph's University - PhiladelphiaPA · Bachelor's	$78,522 n=142	74%	$26,000	0.33×	Above +108%	Clears 2/2
103	Ohio University-Chillicothe CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
104	Ohio University-Eastern CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
105	Ohio University-Lancaster CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
106	Ohio University-Main CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
107	Ohio University-Southern CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
108	Ohio University-Zanesville CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
109	University of St ThomasTX · Bachelor's	$78,424 n=23	–	$20,000	0.26×	Above +119%	–
110	Manhattan UniversityNY · Bachelor's	$78,423 n=83	93% 5yr	$26,000	0.33×	Above +106%	Clears 2/2
111	Baylor UniversityTX · Bachelor's	$78,398 n=145	67%	$21,525	0.28×	Above +119%	Clears 2/2
112	Emmanuel CollegeMA · Bachelor's	$78,338 n=23	59% 1yr	$26,611	0.34×	Above +80%	–
113	Taylor UniversityIN · Bachelor's	$78,191 n=18	100% 5yr	$17,682	0.23×	Above +109%	Clears 2/2
114	Bryant UniversityRI · Bachelor's	$78,181 n=150	91% 5yr	$26,000	0.33×	Above +86%	Clears 2/2
115	DePaul UniversityIL · Bachelor's	$78,164 n=239	67%	$23,000	0.29×	Above +107%	Clears 2/2
116	Lipscomb UniversityTN · Bachelor's	$77,996 n=23	78% 1yr	$19,500	0.25×	Above +123%	–
117	Illinois State UniversityIL · Bachelor's	$77,956 n=339	50%	$19,472	0.25×	Above +107%	Clears 2/2
118	Seton Hall UniversityNJ · Bachelor's	$77,940 n=119	85% 5yr	$21,500	0.28×	Above +95%	Clears 2/2
119	University of St ThomasMN · Bachelor's	$77,870 n=128	94% 5yr	$26,481	0.34×	Above +95%	Clears 2/2
120	Weber State UniversityUT · Bachelor's	$77,828 n=19	87% 5yr	$10,083	0.13×	Above +96%	Clears 2/2
121	Howard UniversityDC · Bachelor's	$77,820 n=46	83% 5yr	$25,000	0.32×	Above +116%	Clears 2/2
122	University of Oklahoma-Norman CampusOK · Bachelor's	$77,606 n=102	92% 5yr	$19,250	0.25×	Above +119%	Clears 2/2
123	The University of AlabamaAL · Bachelor's	$77,451 n=332	55%	$21,500	0.28×	Above +125%	Clears 2/2
124	Adelphi UniversityNY · Bachelor's	$77,418 n=23	87% 5yr	$27,000	0.35×	Above +104%	Clears 2/2
125	Pace UniversityNY · Bachelor's	$77,287 n=50	88% 5yr	$23,250	0.30×	Above +103%	Clears 2/2
126	Manhattanville UniversityNY · Bachelor's	$77,161 n=23	–	$22,250	0.29×	Above +103%	–
127	Endicott CollegeMA · Bachelor's	$76,948 n=63	75% 1yr	$26,409	0.34×	Above +77%	–
128	Bellevue UniversityNE · Master's	$76,788 n=18	100% 1yr	$41,000	0.53×	Above +32%	–
129	The University of AlabamaAL · Master's	$76,736 n=34	88% 5yr	$20,500	0.27×	Above +34%	Below 1/2
130	Southern New Hampshire UniversityNH · Master's	$76,638 n=149	91% 5yr	$36,316	0.47×	Above +13%	Below 1/2
131	Plymouth State UniversityNH · Bachelor's	$76,631 n=92	94% 5yr	$25,995	0.34×	Above +73%	Clears 2/2
132	Emerson CollegeMA · Bachelor's	$76,623 n=119	91%	$21,500	0.28×	Above +76%	Clears 2/2
133	Washington State UniversityWA · Bachelor's	$76,595 n=135	92% 5yr	$19,500	0.26×	Above +80%	Clears 2/2
134	Stonehill CollegeMA · Bachelor's	$76,511 n=52	89% 5yr	$26,000	0.34×	Above +76%	Clears 2/2
135	Northern Illinois UniversityIL · Bachelor's	$76,373 n=209	91% 5yr	$21,500	0.28×	Above +103%	Clears 2/2
136	Florida International UniversityFL · Master's	$76,368 n=156	82% 1yr	$34,500	0.45×	Above +38%	–
137	Saint Mary's University of MinnesotaMN · Bachelor's	$76,285 n=41	90% 5yr	$15,332	0.20×	Above +91%	Clears 2/2
138	Franklin UniversityOH · Master's	$76,257 n=44	83% 5yr	$41,000	0.54×	Above +21%	Below 1/2
139	Bradley UniversityIL · Bachelor's	$76,255 n=44	93% 5yr	$24,017	0.32×	Above +102%	Clears 2/2
140	Concordia University-Saint PaulMN · Bachelor's	$76,183 n=52	100% 5yr	$17,694	0.23×	Above +91%	Clears 2/2
141	Texas A&M University-College StationTX · Bachelor's	$76,035 n=147	78%	$19,500	0.26×	Above +113%	Clears 2/2
142	Central Michigan UniversityMI · Bachelor's	$75,661 n=347	69%	$27,000	0.36×	Above +116%	Clears 2/2
143	St. John's University-New YorkNY · Bachelor's	$75,520 n=129	47%	$27,000	0.36×	Above +99%	Clears 2/2
144	University of Pittsburgh-JohnstownPA · Bachelor's	$75,461 n=228	68%	$24,188	0.32×	Above +100%	Clears 2/2
145	University of Pittsburgh-Pittsburgh CampusPA · Bachelor's	$75,461 n=228	68%	$24,188	0.32×	Above +100%	Clears 2/2
146	Fairleigh Dickinson University-Florham CampusNJ · Bachelor's	$75,172 n=64	88% 5yr	$25,000	0.33×	Above +88%	Clears 2/2
147	Fairleigh Dickinson University-Metropolitan CampusNJ · Bachelor's	$75,172 n=64	88% 5yr	$25,000	0.33×	Above +88%	Clears 2/2
148	Arizona State University Campus ImmersionAZ · Bachelor's	$75,099 n=336	56%	$16,200	0.22×	Above +104%	Clears 2/2
149	Arizona State University Digital ImmersionAZ · Bachelor's	$75,099 n=336	56%	$16,200	0.22×	Above +104%	Clears 2/2
150	Assumption UniversityMA · Bachelor's	$75,091 n=73	90% 5yr	$27,000	0.36×	Above +73%	Clears 2/2
151	Saint Cloud State UniversityMN · UG cert	$75,043 n=52	100% 5yr	$20,500	0.27×	Above +88%	Clears 2/2
152	University of Rhode IslandRI · Bachelor's	$75,011 n=100	93% 5yr	$20,987	0.28×	Above +79%	Clears 2/2
153	Menlo CollegeCA · Bachelor's	$74,930 n=70	57% 1yr	$23,250	0.31×	Above +95%	Clears 2/2
154	Saint Cloud State UniversityMN · Bachelor's	$74,847 n=97	93% 5yr	$20,000	0.27×	Above +87%	Clears 2/2
155	Rutgers University-CamdenNJ · Bachelor's	$74,813 n=308	27%	$19,500	0.26×	Above +87%	Clears 2/2
156	Rutgers University-New BrunswickNJ · Bachelor's	$74,813 n=308	27%	$19,500	0.26×	Above +87%	Clears 2/2
157	Rutgers University-NewarkNJ · Bachelor's	$74,813 n=308	27%	$19,500	0.26×	Above +87%	Clears 2/2
158	Auburn UniversityAL · Bachelor's	$74,702 n=164	48%	$19,500	0.26×	Above +117%	Clears 2/2
159	Post UniversityCT · Bachelor's	$74,201 n=27	86% 5yr	$29,875	0.40×	Above +76%	Clears 2/2
160	Mercyhurst UniversityPA · Bachelor's	$74,187 n=24	97% 5yr	$26,000	0.35×	Above +97%	Clears 2/2
161	University of DenverCO · Bachelor's	$74,173 n=68	90% 5yr	$20,250	0.27×	Above +78%	Clears 2/2
162	University of Nebraska-LincolnNE · Bachelor's	$74,165 n=185	92% 5yr	$21,500	0.29×	Above +99%	Clears 2/2
163	Hult International Business SchoolMA · Master's	$74,163 n=27	78% 1yr	$69,936	0.94×	Below -2%	–
164	University of Minnesota-DuluthMN · Bachelor's	$74,079 n=178	95% 5yr	$24,250	0.33×	Above +85%	Clears 2/2
165	University of Cincinnati-Main CampusOH · Master's	$74,046 n=28	91% 1yr	$28,979	0.39×	Above +18%	Below 1/2
166	John Carroll UniversityOH · Bachelor's	$73,881 n=96	97% 5yr	$27,000	0.36×	Above +101%	Clears 2/2
167	The University of Texas at DallasTX · Bachelor's	$73,732 n=153	65%	$16,969	0.23×	Above +106%	Clears 2/2
168	East Carolina UniversityNC · Bachelor's	$73,626 n=239	62%	$23,250	0.32×	Above +115%	Clears 2/2
169	Niagara UniversityNY · Bachelor's	$73,611 n=16	97% 5yr	$25,280	0.34×	Above +94%	–
170	Sacred Heart UniversityCT · Bachelor's	$73,514 n=162	91% 5yr	$25,000	0.34×	Above +74%	Clears 2/2
171	Xavier UniversityOH · Bachelor's	$73,414 n=100	98% 5yr	$26,285	0.36×	Above +99%	Clears 2/2
172	University of Michigan-DearbornMI · Bachelor's	$73,340 n=82	93% 5yr	$22,250	0.30×	Above +109%	Clears 2/2
173	California State University-San MarcosCA · Bachelor's	$73,290 n=98	92% 5yr	$18,000	0.25×	Above +91%	Clears 2/2
174	Oregon State UniversityOR · Bachelor's	$73,205 n=83	86% 5yr	$19,250	0.26×	Above +99%	Clears 2/2
175	Oregon State University-Cascades CampusOR · Bachelor's	$73,205 n=83	86% 5yr	$19,250	0.26×	Above +99%	Clears 2/2
176	University of ArkansasAR · Bachelor's	$73,153 n=290	52%	$20,875	0.28×	Above +115%	Clears 2/2
177	Stony Brook UniversityNY · Master's	$73,000 n=18	91% 1yr	–	–	Above +3%	–
178	Texas Tech UniversityTX · Bachelor's	$72,953 n=244	93%	$20,500	0.28×	Above +104%	Clears 2/2
179	University of PortlandOR · Bachelor's	$72,891 n=54	86% 5yr	$22,696	0.31×	Above +98%	Clears 2/2
180	University of Cincinnati-Main CampusOH · Bachelor's	$72,881 n=439	34%	$21,500	0.29×	Above +98%	Clears 2/2
181	University of Northern IowaIA · Bachelor's	$72,757 n=122	97% 5yr	$16,661	0.23×	Above +89%	Clears 2/2
182	University of Phoenix-ArizonaAZ · Bachelor's	$72,745 n=148	100%	$39,097	0.54×	Above +98%	Clears 2/2
183	Wingate UniversityNC · Bachelor's	$72,630 n=19	–	$23,200	0.32×	Above +112%	–
184	Seattle UniversityWA · Bachelor's	$72,518 n=64	94% 5yr	$20,500	0.28×	Above +70%	Clears 2/2
185	University of Central FloridaFL · Bachelor's	$72,440 n=142	78%	$20,000	0.28×	Above +114%	Clears 2/2
186	Temple UniversityPA · Bachelor's	$72,289 n=384	71%	$23,553	0.33×	Above +92%	Clears 2/2
187	Elmhurst UniversityIL · Bachelor's	$72,286 n=42	98% 5yr	$18,750	0.26×	Above +92%	Clears 2/2
188	Saint Louis UniversityMO · Bachelor's	$72,251 n=75	78% 1yr	$24,002	0.33×	Above +102%	–
189	DeSales UniversityPA · Bachelor's	$72,203 n=23	84% 5yr	$20,500	0.28×	Above +92%	Clears 2/2
190	Kennesaw State UniversityGA · Bachelor's	$72,089 n=229	51%	$22,211	0.31×	Above +104%	Clears 2/2
191	Roger Williams UniversityRI · Bachelor's	$71,989 n=103	86% 5yr	$26,293	0.36×	Above +72%	Clears 2/2
192	Suffolk UniversityMA · Bachelor's	$71,855 n=183	66%	$27,000	0.38×	Above +65%	Clears 2/2
193	San Francisco State UniversityCA · Bachelor's	$71,691 n=348	61%	$12,408	0.17×	Above +86%	Clears 2/2
194	Franklin Pierce UniversityNH · Bachelor's	$71,685 n=22	85% 5yr	$27,000	0.38×	Above +62%	Clears 2/2
195	Mercer UniversityGA · Bachelor's	$71,629 n=50	85% 5yr	$25,990	0.36×	Above +103%	Clears 2/2
196	Belmont UniversityTN · Bachelor's	$71,561 n=38	77% 5yr	$19,500	0.27×	Above +105%	Clears 2/2
197	Georgia College & State UniversityGA · Bachelor's	$71,560 n=144	93% 5yr	$22,250	0.31×	Above +103%	Clears 2/2
198	Texas State UniversityTX · Bachelor's	$71,539 n=396	54%	$20,000	0.28×	Above +100%	Clears 2/2
199	Wilkes UniversityPA · Bachelor's	$71,501 n=33	90% 5yr	$25,625	0.36×	Above +90%	Clears 2/2
200	Western Governors UniversityUT · Bachelor's	$71,431 n=488	33%	$12,929	0.18×	Above +79%	Clears 2/2
201	Millikin UniversityIL · Bachelor's	$71,399 n=16	91% 5yr	$25,887	0.36×	Above +89%	–
202	Western Michigan UniversityMI · Bachelor's	$71,371 n=373	69%	$24,250	0.34×	Above +104%	Clears 2/2
203	University of Illinois ChicagoIL · Bachelor's	$71,293 n=198	58%	$17,377	0.24×	Above +89%	Clears 2/2
204	Drake UniversityIA · Bachelor's	$71,246 n=63	100% 5yr	$19,000	0.27×	Above +85%	Clears 2/2
205	Colorado State University GlobalCO · Bachelor's	$71,199 n=137	33%	$21,214	0.30×	Above +71%	Clears 2/2
206	North Central CollegeIL · Bachelor's	$71,123 n=95	93% 5yr	$20,484	0.29×	Above +89%	Clears 2/2
207	North Dakota State University-Main CampusND · Bachelor's	$71,027 n=101	93% 5yr	$21,500	0.30×	Above +73%	Clears 2/2
208	University of Wisconsin-Eau ClaireWI · Bachelor's	$70,891 n=153	93% 5yr	$19,500	0.28×	Above +82%	Clears 2/2
209	Samford UniversityAL · Bachelor's	$70,839 n=24	79% 1yr	$18,000	0.25×	Above +106%	Clears 2/2
210	University of KentuckyKY · Bachelor's	$70,776 n=319	50%	$22,500	0.32×	Above +104%	Clears 2/2
211	The University of Tennessee-KnoxvilleTN · Bachelor's	$70,661 n=213	90% 5yr	$19,248	0.27×	Above +102%	Clears 2/2
212	Salisbury UniversityMD · Bachelor's	$70,597 n=104	72%	$20,331	0.29×	Above +68%	Clears 2/2
213	LIM CollegeNY · Bachelor's	$70,466 n=113	70%	$23,250	0.33×	Above +85%	Clears 2/2
214	University of KansasKS · Bachelor's	$70,404 n=102	93% 5yr	$21,893	0.31×	Above +93%	Clears 2/2
215	Nazareth UniversityNY · Bachelor's	$70,378 n=21	–	$23,250	0.33×	Above +85%	Clears 2/2
216	Winona State UniversityMN · Bachelor's	$70,203 n=76	89% 5yr	$24,269	0.35×	Above +76%	Clears 2/2
217	Butler UniversityIN · Bachelor's	$70,154 n=32	94% 5yr	$25,500	0.36×	Above +87%	Clears 2/2
218	Benedictine UniversityIL · Bachelor's	$70,129 n=37	100% 5yr	$20,201	0.29×	Above +86%	–
219	The University of TampaFL · Bachelor's	$69,876 n=100	93% 5yr	$23,327	0.33×	Above +107%	Clears 2/2
220	Kansas State UniversityKS · Bachelor's	$69,837 n=170	92% 5yr	$22,375	0.32×	Above +92%	Clears 2/2
221	Northern Arizona UniversityAZ · Bachelor's	$69,834 n=167	91% 5yr	$20,469	0.29×	Above +90%	Clears 2/2
222	Siena CollegeNY · Bachelor's	$69,793 n=162	88% 5yr	$27,000	0.39×	Above +83%	Clears 2/2
223	High Point UniversityNC · Bachelor's	$69,721 n=21	–	–	–	Above +103%	–
224	State University of New York at PlattsburghNY · Bachelor's	$69,684 n=54	94% 5yr	$19,500	0.28×	Above +83%	Clears 2/2
225	Northern Arizona UniversityAZ · UG cert	$69,605 n=17	82% 1yr	$18,500	0.27×	Above +89%	–
226	Grand Valley State UniversityMI · Bachelor's	$69,592 n=378	56%	$22,530	0.32×	Above +99%	Clears 2/2
227	Iona UniversityNY · Bachelor's	$69,542 n=100	91% 5yr	$23,125	0.33×	Above +83%	Clears 2/2
228	Oakland UniversityMI · Bachelor's	$69,448 n=145	94% 5yr	$24,125	0.35×	Above +98%	Clears 2/2
229	Appalachian State UniversityNC · Bachelor's	$69,439 n=139	87% 5yr	$18,864	0.27×	Above +102%	Clears 2/2
230	Georgia Southern UniversityGA · Bachelor's	$69,425 n=203	49%	$23,691	0.34×	Above +97%	Clears 2/2
231	York College of PennsylvaniaPA · Bachelor's	$69,407 n=50	89% 5yr	$25,500	0.37×	Above +84%	Clears 2/2
232	University of Wisconsin-OshkoshWI · Bachelor's	$69,383 n=18	96% 1yr	$19,500	0.28×	Above +78%	–
233	West Virginia UniversityWV · Bachelor's	$69,357 n=128	94% 5yr	$22,777	0.33×	Above +97%	Clears 2/2
234	Western Washington UniversityWA · Bachelor's	$69,323 n=122	87% 5yr	$17,166	0.25×	Above +63%	Clears 2/2
235	University of Phoenix-ArizonaAZ · UG cert	$69,299 n=53	81% 1yr	$12,063	0.17×	Above +88%	–
236	Wittenberg UniversityOH · Bachelor's	$69,280 n=38	–	$27,000	0.39×	Above +88%	–
237	George Mason UniversityVA · Bachelor's	$69,210 n=130	95% 5yr	$18,375	0.27×	Above +82%	Clears 2/2
238	University of MississippiMS · Bachelor's	$69,139 n=73	85% 5yr	$21,500	0.31×	Above +110%	Clears 2/2
239	King's CollegePA · Bachelor's	$69,051 n=33	79% 5yr	$26,000	0.38×	Above +83%	Clears 2/2
240	Carthage CollegeWI · Bachelor's	$69,045 n=95	87% 5yr	$26,697	0.39×	Above +77%	Clears 2/2
241	Northeastern Illinois UniversityIL · Bachelor's	$69,011 n=54	82% 5yr	$13,000	0.19×	Above +83%	Clears 2/2
242	Loras CollegeIA · Bachelor's	$69,010 n=24	89% 5yr	$27,000	0.39×	Above +79%	Clears 2/2
243	Westminster UniversityUT · Bachelor's	$68,786 n=26	89% 5yr	$14,000	0.20×	Above +73%	Clears 2/2
244	Minnesota State University-MankatoMN · Bachelor's	$68,772 n=151	95% 5yr	$21,500	0.31×	Above +72%	Clears 2/2
245	Augsburg UniversityMN · Bachelor's	$68,757 n=53	90% 5yr	$25,000	0.36×	Above +72%	Clears 2/2
246	Ashland UniversityOH · Bachelor's	$68,708 n=32	94% 5yr	$23,750	0.35×	Above +87%	Clears 2/2
247	Walsh UniversityOH · Bachelor's	$68,678 n=18	89% 5yr	$27,000	0.39×	Above +87%	Clears 2/2
248	Anderson UniversityIN · Bachelor's	$68,644 n=23	82% 5yr	$27,000	0.39×	Above +83%	Clears 2/2
249	Virginia Commonwealth UniversityVA · Bachelor's	$68,622 n=196	54%	$20,500	0.30×	Above +80%	Clears 2/2
250	Concordia University Ann ArborMI · Bachelor's	$68,606 n=61	87% 5yr	$25,696	0.38×	Above +96%	Clears 2/2

Showing the top 250 of 607 institution-programs by median earnings; 357 lower-earning programs are omitted from the table for length.

% > threshold is ED's own share of graduates earning above the federal earnings threshold, taken from the best available measurement window (4-, 5- or 1-year) pooled across all nine College Scorecard Field-of-Study releases; a chip marks any figure not on the 4-year window. Earnings premium compares median earnings four years out to the U.S. Census ACS median for a high-school graduate (undergraduate credentials) or bachelor's-degree holder (graduate credentials) in the institution's state. 2 of 3 yrs flags programs below that benchmark in two of the latest three reported cohort-years, the statutory trigger under the 2025 federal earnings-premium test (effective July 1, 2026). Indicative estimates; the Department of Education's official determination may differ. Figures lag the current year by 2–3 years.

By state, median earnings, 4 yrs out

State	Median earn 4yr	Programs
District of Columbia	$90,279	4
Connecticut	$84,999	12
Utah	$79,705	8
Massachusetts	$76,623	17
Nebraska	$74,165	5
California	$72,491	16
Pennsylvania	$71,852	38
New Hampshire	$71,685	5
Colorado	$71,199	5
New Jersey	$71,022	12
Washington	$70,921	10
Oregon	$70,128	6
Arizona	$69,452	12
Minnesota	$68,772	21
Rhode Island	$68,605	8
Ohio	$68,336	41
Illinois	$68,306	27
New York	$67,383	37
Michigan	$67,123	24
Georgia	$67,092	18
North Carolina	$66,574	15
Iowa	$65,746	12
Maryland	$65,704	4
Indiana	$65,491	16
Texas	$64,570	48

States with at least 3 reporting Marketing programs, by median graduate earnings.

Frequently asked

Which colleges have the highest-paying Marketing programs?

By median earnings four years after completion, the highest-paying Marketing programs in this dataset are University of Pennsylvania ($255,357), University of Wisconsin-Madison ($166,668), University of Southern California ($161,928). Earnings reflect College Scorecard field-of-study data (2024-25) and vary by credential level and location.

Are Marketing programs at risk under the federal earnings-premium test?

Indicatively, 12 of the 607 Marketing programs with both earnings and a state/national benchmark have median graduate earnings below the earnings-premium benchmark used by the 2025 federal test (effective July 1, 2026), under which a program can lose Title IV eligibility if its graduates earn less than a typical worker without the credential for 2 of 3 years. This estimate uses College Scorecard earnings vs U.S. Census ACS medians; the Department of Education's official determination uses its own cohort definition and may differ.

Track Marketing programs across your peer set

We build tailored dashboards, the fields, institutions and risk signals your enrollment or program-review team cares about, kept current. Tell us what you'd want to watch.

Request a custom dashboard

Source: U.S. Department of Education, College Scorecard Field of Study, 2014–15 through 2022–23 cohorts plus the most-recent snapshot (2024-25); threshold pass-rates pooled across all nine releases. Earnings-premium benchmarks from the U.S. Census Bureau, American Community Survey (ACS). Compiled by Ibex Insights. See the methodology.