Marketing programs

CIP 5214 · Business, Management & Marketing · ranked by median earnings four years after completion

519 institutions report graduate earnings for Marketing programs (College Scorecard, 2024-25). Across them the median is $67,031 four years after completion, with a typical debt-to-earnings ratio of 0.34× and 86% of graduates earning above the federal earnings threshold. Indicatively, 5 of the 559 programs with both earnings and a benchmark fall below the earnings-premium benchmark used by the 2025 federal test (effective July 1, 2026); the rest clear it.

National ranking

#	Institution	Earn 4yr	% > threshold	Median debt	Debt/earn	Earnings premium	2 of 3 yrs
1	University of PennsylvaniaPA · Master's	$255,357 n=34	100% 5yr	$61,037	0.24×	Above +298%	Clears 2/2
2	University of Wisconsin-MadisonWI · Master's	$166,668 n=37	94% 5yr	$34,068	0.20×	Above +170%	Clears 2/2
3	University of Southern CaliforniaCA · Grad cert	$161,928 n=25	94% 5yr	$95,362	0.59×	Above +115%	Clears 2/2
4	Vanderbilt UniversityTN · Master's	$140,404 n=48	92% 1yr	$60,500	0.43×	Above +146%	Clears 2/2
5	North Carolina State University at RaleighNC · Post-bacc cert	$131,018 n=16	97% 1yr	—	—	Above +123%	—
6	Southern Methodist UniversityTX · Master's	$124,730 n=16	96% 5yr	$87,500	0.70×	Above +90%	Clears 2/2
7	Xavier UniversityOH · Master's	$120,626 n=25	95% 1yr	—	—	Above +92%	—
8	Brigham Young UniversityUT · Bachelor's	$112,596 n=76	83% 5yr	$11,000	0.10×	Above +183%	Clears 2/2
9	University of PennsylvaniaPA · Bachelor's	$112,211 n=36	95% 5yr	$17,412	0.15×	Above +198%	Clears 2/2
10	University of GeorgiaGA · Master's	$112,192 n=21	89% 5yr	—	—	Above +78%	—
11	Hofstra UniversityNY · Master's	$111,964 n=19	95% 1yr	—	—	Above +58%	—
12	Texas A&M University-College StationTX · Master's	$110,154 n=41	97% 5yr	$21,500	0.20×	Above +68%	Clears 2/2
13	Saint Joseph's University - PhiladelphiaPA · Master's	$109,948 n=29	86% 1yr	—	—	Above +71%	—
14	Boston CollegeMA · Bachelor's	$106,353 n=112	94% 5yr	$18,000	0.17×	Above +145%	Clears 2/2
15	Georgetown UniversityDC · Bachelor's	$105,944 n=53	98% 5yr	$17,000	0.16×	Above +194%	Clears 2/2
16	DePaul UniversityIL · Master's	$105,355 n=16	83% 1yr	$58,541	0.56×	Above +54%	—
17	Santa Clara UniversityCA · Bachelor's	$104,723 n=58	94% 5yr	$19,712	0.19×	Above +172%	Clears 2/2
18	Boston UniversityMA · Master's	$103,316 n=36	95% 5yr	$36,817	0.36×	Above +37%	Clears 2/2
19	Villanova UniversityPA · Bachelor's	$102,222 n=90	98% 5yr	$26,747	0.26×	Above +171%	Clears 2/2
20	Washington University in St LouisMO · Bachelor's	$100,489 n=29	97% 1yr	$17,500	0.17×	Above +181%	—
21	Michigan State UniversityMI · Master's	$100,453 n=59	100% 5yr	$30,719	0.31×	Above +60%	Clears 2/2
22	Tulane University of LouisianaLA · Bachelor's	$98,503 n=102	91% 5yr	$19,375	0.20×	Above +183%	Clears 2/2
23	Lehigh UniversityPA · Bachelor's	$98,320 n=57	92% 5yr	$20,534	0.21×	Above +161%	Clears 2/2
24	Texas Christian UniversityTX · Bachelor's	$97,148 n=62	91% 5yr	$19,500	0.20×	Above +172%	Clears 2/2
25	University of Wisconsin-MadisonWI · Bachelor's	$96,148 n=181	97% 5yr	$20,000	0.21×	Above +147%	Clears 2/2
26	The University of Texas at DallasTX · Master's	$95,624 n=35	100% 5yr	$23,791	0.25×	Above +46%	Clears 2/2
27	George Washington UniversityDC · Bachelor's	$95,528 n=57	96% 5yr	$22,975	0.24×	Above +165%	Clears 2/2
28	Elon UniversityNC · Bachelor's	$95,163 n=95	96% 5yr	$20,500	0.21×	Above +177%	Clears 2/2
29	University of DenverCO · Master's	$94,307 n=28	95% 5yr	$62,723	0.67×	Above +40%	—
30	University of Maryland-College ParkMD · Bachelor's	$93,782 n=159	90% 5yr	$19,500	0.21×	Above +123%	Clears 2/2
31	Emerson CollegeMA · Master's	$93,412 n=16	91% 5yr	$41,000	0.44×	Above +23%	Clears 2/2
32	University of FloridaFL · Bachelor's	$92,626 n=184	90%	$15,250	0.17×	Above +174%	Clears 2/2
33	The University of Texas at AustinTX · Bachelor's	$91,955 n=136	94% 5yr	$19,625	0.21×	Above +157%	Clears 2/2
34	University of San FranciscoCA · Bachelor's	$91,815 n=81	88% 5yr	$21,250	0.23×	Above +139%	Clears 2/2
35	East Texas A&M UniversityTX · Master's	$91,404 n=24	81% 1yr	$37,570	0.41×	Above +39%	—
36	Syracuse UniversityNY · Bachelor's	$91,235 n=154	94% 5yr	$26,951	0.29×	Above +140%	Clears 2/2
37	University of Notre DameIN · Bachelor's	$91,088 n=60	88% 5yr	$19,000	0.21×	Above +143%	Clears 2/2
38	University of Illinois Urbana-ChampaignIL · Bachelor's	$90,744 n=147	93% 5yr	$20,000	0.22×	Above +141%	Clears 2/2
39	Fordham UniversityNY · Bachelor's	$90,733 n=70	90% 1yr	$26,933	0.30×	Above +139%	—
40	Michigan State UniversityMI · Bachelor's	$90,453 n=216	94% 5yr	$22,250	0.25×	Above +158%	Clears 2/2
41	James Madison UniversityVA · Bachelor's	$89,944 n=157	94% 5yr	$19,500	0.22×	Above +136%	Clears 2/2
42	Providence CollegeRI · Bachelor's	$89,629 n=175	94% 5yr	$27,000	0.30×	Above +114%	Clears 2/2
43	Drexel UniversityPA · Bachelor's	$89,486 n=185	90% 5yr	$25,229	0.28×	Above +137%	Clears 2/2
44	East Carolina UniversityNC · Grad cert	$89,219 n=17	100% 5yr	—	—	Above +52%	Clears 2/2
45	University of ConnecticutCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
46	University of Connecticut-Avery PointCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
47	University of Connecticut-Hartford CampusCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
48	University of Connecticut-StamfordCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
49	University of Connecticut-Waterbury CampusCT · Bachelor's	$89,208 n=81	92% 5yr	$21,500	0.24×	Above +111%	Clears 2/2
50	Southern Methodist UniversityTX · Bachelor's	$88,627 n=19	88% 5yr	$19,000	0.21×	Above +148%	Clears 2/2
51	Bentley UniversityMA · Bachelor's	$88,461 n=145	94% 5yr	$26,000	0.29×	Above +103%	Clears 2/2
52	University of DelawareDE · Bachelor's	$88,383 n=343	100% 5yr	$24,499	0.28×	Above +130%	Clears 2/2
53	University of Washington-Bothell CampusWA · Bachelor's	$88,114 n=170	79%	$15,000	0.17×	Above +107%	Clears 2/2
54	University of Washington-Seattle CampusWA · Bachelor's	$88,114 n=170	79%	$15,000	0.17×	Above +107%	Clears 2/2
55	University of Washington-Tacoma CampusWA · Bachelor's	$88,114 n=170	79%	$15,000	0.17×	Above +107%	Clears 2/2
56	Miami University-HamiltonOH · Bachelor's	$86,919 n=234	78%	$22,000	0.25×	Above +136%	—
57	Miami University-MiddletownOH · Bachelor's	$86,919 n=234	78%	$22,000	0.25×	Above +136%	—
58	Miami University-OxfordOH · Bachelor's	$86,919 n=234	78%	$22,000	0.25×	Above +136%	Clears 2/2
59	Fairfield UniversityCT · Bachelor's	$86,740 n=139	94% 5yr	$27,000	0.31×	Above +105%	Clears 2/2
60	Loyola University ChicagoIL · Bachelor's	$86,662 n=137	94% 5yr	$24,567	0.28×	Above +130%	Clears 2/2
61	Virginia Polytechnic Institute and State UniversityVA · Bachelor's	$86,338 n=175	95% 5yr	$22,500	0.26×	Above +127%	Clears 2/2
62	University of Massachusetts-AmherstMA · Bachelor's	$86,299 n=119	95% 5yr	$21,796	0.25×	Above +98%	Clears 2/2
63	University of Minnesota-Twin CitiesMN · Bachelor's	$86,246 n=224	69%	$22,136	0.26×	Above +116%	Clears 2/2
64	Walsh CollegeMI · Master's	$86,082 n=17	80% 1yr	—	—	Above +37%	—
65	University of MiamiFL · Bachelor's	$85,935 n=78	90% 5yr	$18,508	0.21×	Above +154%	Clears 2/2
66	Creighton UniversityNE · Bachelor's	$85,891 n=85	92% 5yr	$24,250	0.28×	Above +131%	Clears 2/2
67	University of GeorgiaGA · Bachelor's	$85,785 n=240	80%	$17,318	0.20×	Above +143%	Clears 2/2
68	Suffolk UniversityMA · Master's	$85,595 n=20	94% 5yr	—	—	Above +13%	—
69	The Catholic University of AmericaDC · Bachelor's	$85,029 n=59	85% 5yr	$27,000	0.32×	Above +136%	Clears 2/2
70	Florida State UniversityFL · Bachelor's	$84,981 n=486	64%	$17,040	0.20×	Above +152%	Clears 2/2
71	Purdue University-Main CampusIN · Bachelor's	$84,725 n=77	82% 1yr	$18,274	0.22×	Above +126%	—
72	Trinity UniversityTX · Bachelor's	$84,347 n=21	86% 5yr	$22,541	0.27×	Above +136%	Clears 2/2
73	University of ArizonaAZ · Bachelor's	$84,111 n=181	72%	$21,500	0.26×	Above +129%	Clears 2/2
74	University of ScrantonPA · Bachelor's	$83,756 n=62	90% 5yr	$26,000	0.31×	Above +122%	Clears 2/2
75	University of San DiegoCA · Bachelor's	$83,562 n=85	89% 5yr	$20,569	0.25×	Above +117%	Clears 2/2
76	University of UtahUT · Bachelor's	$83,511 n=100	88% 5yr	$20,765	0.25×	Above +110%	Clears 2/2
77	Quinnipiac UniversityCT · Bachelor's	$83,258 n=69	70% 1yr	$24,250	0.29×	Above +97%	—
78	Maryville University of Saint LouisMO · Bachelor's	$83,256 n=21	—	$22,515	0.27×	Above +133%	—
79	Loyola Marymount UniversityCA · Bachelor's	$82,825 n=165	81%	$24,906	0.30×	Above +115%	Clears 2/2
80	La Salle UniversityPA · Master's	$82,256 n=22	—	—	—	Above +28%	—
81	Marquette UniversityWI · Bachelor's	$82,233 n=121	93% 5yr	$26,000	0.32×	Above +111%	Clears 2/2
82	Susquehanna UniversityPA · Bachelor's	$82,070 n=30	89% 5yr	$27,000	0.33×	Above +118%	Clears 2/2
83	University of IowaIA · Bachelor's	$81,994 n=161	91% 5yr	$23,250	0.28×	Above +113%	Clears 2/2
84	University of South Carolina-ColumbiaSC · Bachelor's	$81,945 n=459	33%	$23,250	0.28×	Above +138%	Clears 2/2
85	Capella UniversityMN · Master's	$81,837 n=49	80% 5yr	$47,657	0.58×	Above +20%	Below 1/2
86	Saint Norbert CollegeWI · Bachelor's	$81,731 n=20	100% 5yr	$27,000	0.33×	Above +110%	Clears 2/2
87	San Diego State UniversityCA · Bachelor's	$81,368 n=356	31%	$15,000	0.18×	Above +112%	Clears 2/2
88	Ohio State University-Main CampusOH · Bachelor's	$81,119 n=438	74%	$20,250	0.25×	Above +120%	Clears 2/2
89	Clemson UniversitySC · Bachelor's	$81,109 n=210	98% 5yr	$21,500	0.27×	Above +136%	Clears 2/2
90	Binghamton UniversityNY · Bachelor's	$80,825 n=66	90% 5yr	$19,250	0.24×	Above +112%	Clears 2/2
91	University of DaytonOH · Bachelor's	$80,677 n=189	96% 5yr	$23,750	0.29×	Above +119%	Clears 2/2
92	Capella UniversityMN · Bachelor's	$80,588 n=24	88% 5yr	$37,999	0.47×	Above +102%	—
93	Saint Edward's UniversityTX · Bachelor's	$80,562 n=27	89% 5yr	$26,250	0.33×	Above +125%	Clears 2/2
94	Georgia State UniversityGA · Master's	$80,194 n=16	87% 5yr	—	—	Above +27%	Clears 2/2
95	Berry CollegeGA · Bachelor's	$79,602 n=28	87% 5yr	$26,000	0.33×	Above +126%	Clears 2/2
96	Pennsylvania State University-Main CampusPA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
97	Pennsylvania State University-Penn State Erie-Behrend CollegePA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
98	Pennsylvania State University-Penn State HarrisburgPA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
99	Pennsylvania State University-World CampusPA · Bachelor's	$79,343 n=346	86%	$24,947	0.31×	Above +111%	Clears 2/2
100	Saint Joseph's University - PhiladelphiaPA · Bachelor's	$78,522 n=142	74%	$26,000	0.33×	Above +108%	Clears 2/2
101	Ohio University-Chillicothe CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
102	Ohio University-Eastern CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
103	Ohio University-Main CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
104	Ohio University-Zanesville CampusOH · Bachelor's	$78,506 n=269	94% 5yr	$23,416	0.30×	Above +113%	Clears 2/2
105	University of St ThomasTX · Bachelor's	$78,424 n=23	—	$20,000	0.26×	Above +119%	—
106	Manhattan UniversityNY · Bachelor's	$78,423 n=83	93% 5yr	$26,000	0.33×	Above +106%	Clears 2/2
107	Baylor UniversityTX · Bachelor's	$78,398 n=145	67%	$21,525	0.28×	Above +119%	Clears 2/2
108	Emmanuel CollegeMA · Bachelor's	$78,338 n=23	59% 1yr	$26,611	0.34×	Above +80%	—
109	Taylor UniversityIN · Bachelor's	$78,191 n=18	100% 5yr	$17,682	0.23×	Above +109%	Clears 2/2
110	Bryant UniversityRI · Bachelor's	$78,181 n=150	91% 5yr	$26,000	0.33×	Above +86%	Clears 2/2
111	DePaul UniversityIL · Bachelor's	$78,164 n=239	66%	$23,000	0.29×	Above +107%	Clears 2/2
112	Lipscomb UniversityTN · Bachelor's	$77,996 n=23	78% 1yr	$19,500	0.25×	Above +123%	—
113	Illinois State UniversityIL · Bachelor's	$77,956 n=339	50%	$19,472	0.25×	Above +107%	Clears 2/2
114	Seton Hall UniversityNJ · Bachelor's	$77,940 n=119	85% 5yr	$21,500	0.28×	Above +95%	Clears 2/2
115	University of St ThomasMN · Bachelor's	$77,870 n=128	94% 5yr	$26,481	0.34×	Above +95%	Clears 2/2
116	Howard UniversityDC · Bachelor's	$77,820 n=46	82% 5yr	$25,000	0.32×	Above +116%	Clears 2/2
117	University of Oklahoma-Norman CampusOK · Bachelor's	$77,606 n=102	92% 5yr	$19,250	0.25×	Above +119%	Clears 2/2
118	The University of AlabamaAL · Bachelor's	$77,451 n=332	55%	$21,500	0.28×	Above +125%	Clears 2/2
119	Adelphi UniversityNY · Bachelor's	$77,418 n=23	87% 5yr	$27,000	0.35×	Above +104%	Clears 2/2
120	Pace UniversityNY · Bachelor's	$77,287 n=50	88% 5yr	$23,250	0.30×	Above +103%	Clears 2/2
121	Manhattanville UniversityNY · Bachelor's	$77,161 n=23	—	$22,250	0.29×	Above +103%	—
122	Endicott CollegeMA · Bachelor's	$76,948 n=63	75% 1yr	$26,409	0.34×	Above +77%	—
123	Bellevue UniversityNE · Master's	$76,788 n=18	100% 1yr	$41,000	0.53×	Above +32%	—
124	The University of AlabamaAL · Master's	$76,736 n=34	88% 5yr	$20,500	0.27×	Above +34%	Below 1/2
125	Southern New Hampshire UniversityNH · Master's	$76,638 n=149	91% 5yr	$36,316	0.47×	Above +13%	Below 1/2
126	Plymouth State UniversityNH · Bachelor's	$76,631 n=92	94% 5yr	$25,995	0.34×	Above +73%	Clears 2/2
127	Emerson CollegeMA · Bachelor's	$76,623 n=119	91%	$21,500	0.28×	Above +76%	Clears 2/2
128	Washington State UniversityWA · Bachelor's	$76,595 n=135	92% 5yr	$19,500	0.26×	Above +80%	Clears 2/2
129	Stonehill CollegeMA · Bachelor's	$76,511 n=52	89% 5yr	$26,000	0.34×	Above +76%	Clears 2/2
130	Northern Illinois UniversityIL · Bachelor's	$76,373 n=209	91% 5yr	$21,500	0.28×	Above +103%	Clears 2/2
131	Florida International UniversityFL · Master's	$76,368 n=156	82% 1yr	$34,500	0.45×	Above +38%	—
132	Saint Mary's University of MinnesotaMN · Bachelor's	$76,285 n=41	90% 5yr	$15,332	0.20×	Above +91%	Clears 2/2
133	Franklin UniversityOH · Master's	$76,257 n=44	82% 5yr	$41,000	0.54×	Above +21%	Below 1/2
134	Bradley UniversityIL · Bachelor's	$76,255 n=44	93% 5yr	$24,017	0.32×	Above +102%	Clears 2/2
135	Concordia University-Saint PaulMN · Bachelor's	$76,183 n=52	100% 5yr	$17,694	0.23×	Above +91%	Clears 2/2
136	Texas A&M University-College StationTX · Bachelor's	$76,035 n=147	78%	$19,500	0.26×	Above +113%	Clears 2/2
137	Central Michigan UniversityMI · Bachelor's	$75,661 n=347	69%	$27,000	0.36×	Above +116%	Clears 2/2
138	St. John's University-New YorkNY · Bachelor's	$75,520 n=129	47%	$27,000	0.36×	Above +99%	Clears 2/2
139	University of Pittsburgh-JohnstownPA · Bachelor's	$75,461 n=228	68%	$24,188	0.32×	Above +100%	Clears 2/2
140	University of Pittsburgh-Pittsburgh CampusPA · Bachelor's	$75,461 n=228	68%	$24,188	0.32×	Above +100%	Clears 2/2
141	Fairleigh Dickinson University-Florham CampusNJ · Bachelor's	$75,172 n=64	88% 5yr	$25,000	0.33×	Above +88%	Clears 2/2
142	Fairleigh Dickinson University-Metropolitan CampusNJ · Bachelor's	$75,172 n=64	88% 5yr	$25,000	0.33×	Above +88%	Clears 2/2
143	Arizona State University Campus ImmersionAZ · Bachelor's	$75,099 n=336	56%	$16,200	0.22×	Above +104%	Clears 2/2
144	Arizona State University Digital ImmersionAZ · Bachelor's	$75,099 n=336	56%	$16,200	0.22×	Above +104%	Clears 2/2
145	Assumption UniversityMA · Bachelor's	$75,091 n=73	90% 5yr	$27,000	0.36×	Above +73%	Clears 2/2
146	Saint Cloud State UniversityMN · UG cert	$75,043 n=52	100% 5yr	$20,500	0.27×	Above +88%	Clears 2/2
147	University of Rhode IslandRI · Bachelor's	$75,011 n=100	93% 5yr	$20,987	0.28×	Above +79%	Clears 2/2
148	Menlo CollegeCA · Bachelor's	$74,930 n=70	57% 1yr	$23,250	0.31×	Above +95%	Clears 2/2
149	Saint Cloud State UniversityMN · Bachelor's	$74,847 n=97	93% 5yr	$20,000	0.27×	Above +87%	Clears 2/2
150	Rutgers University-CamdenNJ · Bachelor's	$74,813 n=308	27%	$19,500	0.26×	Above +87%	Clears 2/2
151	Rutgers University-New BrunswickNJ · Bachelor's	$74,813 n=308	27%	$19,500	0.26×	Above +87%	Clears 2/2
152	Rutgers University-NewarkNJ · Bachelor's	$74,813 n=308	27%	$19,500	0.26×	Above +87%	Clears 2/2
153	Auburn UniversityAL · Bachelor's	$74,702 n=164	48%	$19,500	0.26×	Above +117%	Clears 2/2
154	Post UniversityCT · Bachelor's	$74,201 n=27	86% 5yr	$29,875	0.40×	Above +76%	Clears 2/2
155	Mercyhurst UniversityPA · Bachelor's	$74,187 n=24	97% 5yr	$26,000	0.35×	Above +97%	Clears 2/2
156	University of DenverCO · Bachelor's	$74,173 n=68	90% 5yr	$20,250	0.27×	Above +78%	Clears 2/2
157	University of Nebraska-LincolnNE · Bachelor's	$74,165 n=185	92% 5yr	$21,500	0.29×	Above +99%	Clears 2/2
158	Hult International Business SchoolMA · Master's	$74,163 n=27	78% 1yr	$69,936	0.94×	Below -2%	—
159	University of Minnesota-DuluthMN · Bachelor's	$74,079 n=178	94% 5yr	$24,250	0.33×	Above +85%	Clears 2/2
160	University of Cincinnati-Main CampusOH · Master's	$74,046 n=28	91% 1yr	$28,979	0.39×	Above +18%	Below 1/2
161	John Carroll UniversityOH · Bachelor's	$73,881 n=96	97% 5yr	$27,000	0.36×	Above +101%	Clears 2/2
162	The University of Texas at DallasTX · Bachelor's	$73,732 n=153	65%	$16,969	0.23×	Above +106%	Clears 2/2
163	East Carolina UniversityNC · Bachelor's	$73,626 n=239	62%	$23,250	0.32×	Above +115%	Clears 2/2
164	Niagara UniversityNY · Bachelor's	$73,611 n=16	97% 5yr	$25,280	0.34×	Above +94%	—
165	Sacred Heart UniversityCT · Bachelor's	$73,514 n=162	91% 5yr	$25,000	0.34×	Above +74%	Clears 2/2
166	Xavier UniversityOH · Bachelor's	$73,414 n=100	98% 5yr	$26,285	0.36×	Above +99%	Clears 2/2
167	University of Michigan-DearbornMI · Bachelor's	$73,340 n=82	93% 5yr	$22,250	0.30×	Above +109%	Clears 2/2
168	California State University-San MarcosCA · Bachelor's	$73,290 n=98	92% 5yr	$18,000	0.25×	Above +91%	Clears 2/2
169	Oregon State UniversityOR · Bachelor's	$73,205 n=83	86% 5yr	$19,250	0.26×	Above +99%	Clears 2/2
170	Oregon State University-Cascades CampusOR · Bachelor's	$73,205 n=83	86% 5yr	$19,250	0.26×	Above +99%	Clears 2/2
171	University of ArkansasAR · Bachelor's	$73,153 n=290	52%	$20,875	0.28×	Above +115%	Clears 2/2
172	Stony Brook UniversityNY · Master's	$73,000 n=18	90% 1yr	—	—	Above +3%	—
173	Texas Tech UniversityTX · Bachelor's	$72,953 n=244	93%	$20,500	0.28×	Above +104%	Clears 2/2
174	University of PortlandOR · Bachelor's	$72,891 n=54	86% 5yr	$22,696	0.31×	Above +98%	Clears 2/2
175	University of Cincinnati-Main CampusOH · Bachelor's	$72,881 n=439	34%	$21,500	0.29×	Above +98%	Clears 2/2
176	University of Northern IowaIA · Bachelor's	$72,757 n=122	97% 5yr	$16,661	0.23×	Above +89%	Clears 2/2
177	University of Phoenix-ArizonaAZ · Bachelor's	$72,745 n=148	100%	$39,097	0.54×	Above +98%	Clears 2/2
178	Wingate UniversityNC · Bachelor's	$72,630 n=19	—	$23,200	0.32×	Above +112%	—
179	Seattle UniversityWA · Bachelor's	$72,518 n=64	94% 5yr	$20,500	0.28×	Above +70%	Clears 2/2
180	University of Central FloridaFL · Bachelor's	$72,440 n=142	78%	$20,000	0.28×	Above +114%	Clears 2/2
181	Temple UniversityPA · Bachelor's	$72,289 n=384	71%	$23,553	0.33×	Above +92%	Clears 2/2
182	Elmhurst UniversityIL · Bachelor's	$72,286 n=42	98% 5yr	$18,750	0.26×	Above +92%	Clears 2/2
183	Saint Louis UniversityMO · Bachelor's	$72,251 n=75	78% 1yr	$24,002	0.33×	Above +102%	—
184	DeSales UniversityPA · Bachelor's	$72,203 n=23	84% 5yr	$20,500	0.28×	Above +92%	Clears 2/2
185	Kennesaw State UniversityGA · Bachelor's	$72,089 n=229	51%	$22,211	0.31×	Above +104%	Clears 2/2
186	Roger Williams UniversityRI · Bachelor's	$71,989 n=103	86% 5yr	$26,293	0.36×	Above +72%	Clears 2/2
187	Suffolk UniversityMA · Bachelor's	$71,855 n=183	66%	$27,000	0.38×	Above +65%	Clears 2/2
188	San Francisco State UniversityCA · Bachelor's	$71,691 n=348	61%	$12,408	0.17×	Above +86%	Clears 2/2
189	Franklin Pierce UniversityNH · Bachelor's	$71,685 n=22	85% 5yr	$27,000	0.38×	Above +62%	Clears 2/2
190	Mercer UniversityGA · Bachelor's	$71,629 n=50	85% 5yr	$25,990	0.36×	Above +103%	Clears 2/2
191	Belmont UniversityTN · Bachelor's	$71,561 n=38	77% 5yr	$19,500	0.27×	Above +105%	Clears 2/2
192	Georgia College & State UniversityGA · Bachelor's	$71,560 n=144	93% 5yr	$22,250	0.31×	Above +103%	Clears 2/2
193	Texas State UniversityTX · Bachelor's	$71,539 n=396	54%	$20,000	0.28×	Above +100%	Clears 2/2
194	Wilkes UniversityPA · Bachelor's	$71,501 n=33	90% 5yr	$25,625	0.36×	Above +90%	Clears 2/2
195	Western Governors UniversityUT · Bachelor's	$71,431 n=488	33%	$12,929	0.18×	Above +79%	Clears 2/2
196	Millikin UniversityIL · Bachelor's	$71,399 n=16	91% 5yr	$25,887	0.36×	Above +89%	—
197	Western Michigan UniversityMI · Bachelor's	$71,371 n=373	69%	$24,250	0.34×	Above +104%	Clears 2/2
198	University of Illinois ChicagoIL · Bachelor's	$71,293 n=198	58%	$17,377	0.24×	Above +89%	Clears 2/2
199	Drake UniversityIA · Bachelor's	$71,246 n=63	100% 5yr	$19,000	0.27×	Above +85%	Clears 2/2
200	Colorado State University GlobalCO · Bachelor's	$71,199 n=137	33%	$21,214	0.30×	Above +71%	Clears 2/2
201	North Central CollegeIL · Bachelor's	$71,123 n=95	93% 5yr	$20,484	0.29×	Above +89%	Clears 2/2
202	North Dakota State University-Main CampusND · Bachelor's	$71,027 n=101	93% 5yr	$21,500	0.30×	Above +73%	Clears 2/2
203	University of Wisconsin-Eau ClaireWI · Bachelor's	$70,891 n=153	93% 5yr	$19,500	0.28×	Above +82%	Clears 2/2
204	Samford UniversityAL · Bachelor's	$70,839 n=24	79% 1yr	$18,000	0.25×	Above +106%	Clears 2/2
205	University of KentuckyKY · Bachelor's	$70,776 n=319	50%	$22,500	0.32×	Above +104%	Clears 2/2
206	The University of Tennessee-KnoxvilleTN · Bachelor's	$70,661 n=213	90% 5yr	$19,248	0.27×	Above +102%	Clears 2/2
207	Salisbury UniversityMD · Bachelor's	$70,597 n=104	72%	$20,331	0.29×	Above +68%	Clears 2/2
208	LIM CollegeNY · Bachelor's	$70,466 n=113	70%	$23,250	0.33×	Above +85%	Clears 2/2
209	University of KansasKS · Bachelor's	$70,404 n=102	93% 5yr	$21,893	0.31×	Above +93%	Clears 2/2
210	Nazareth UniversityNY · Bachelor's	$70,378 n=21	—	$23,250	0.33×	Above +85%	Clears 2/2
211	Winona State UniversityMN · Bachelor's	$70,203 n=76	89% 5yr	$24,269	0.35×	Above +76%	Clears 2/2
212	Butler UniversityIN · Bachelor's	$70,154 n=32	94% 5yr	$25,500	0.36×	Above +87%	Clears 2/2
213	Benedictine UniversityIL · Bachelor's	$70,129 n=37	100% 5yr	$20,201	0.29×	Above +86%	—
214	The University of TampaFL · Bachelor's	$69,876 n=100	93% 5yr	$23,327	0.33×	Above +107%	Clears 2/2
215	Kansas State UniversityKS · Bachelor's	$69,837 n=170	92% 5yr	$22,375	0.32×	Above +92%	Clears 2/2
216	Northern Arizona UniversityAZ · Bachelor's	$69,834 n=167	90% 5yr	$20,469	0.29×	Above +90%	Clears 2/2
217	Siena CollegeNY · Bachelor's	$69,793 n=162	88% 5yr	$27,000	0.39×	Above +83%	Clears 2/2
218	High Point UniversityNC · Bachelor's	$69,721 n=21	—	—	—	Above +103%	—
219	State University of New York at PlattsburghNY · Bachelor's	$69,684 n=54	94% 5yr	$19,500	0.28×	Above +83%	Clears 2/2
220	Northern Arizona UniversityAZ · UG cert	$69,605 n=17	82% 1yr	$18,500	0.27×	Above +89%	—
221	Grand Valley State UniversityMI · Bachelor's	$69,592 n=378	56%	$22,530	0.32×	Above +99%	Clears 2/2
222	Iona UniversityNY · Bachelor's	$69,542 n=100	91% 5yr	$23,125	0.33×	Above +83%	Clears 2/2
223	Oakland UniversityMI · Bachelor's	$69,448 n=145	94% 5yr	$24,125	0.35×	Above +98%	Clears 2/2
224	Appalachian State UniversityNC · Bachelor's	$69,439 n=139	87% 5yr	$18,864	0.27×	Above +102%	Clears 2/2
225	Georgia Southern UniversityGA · Bachelor's	$69,425 n=203	49%	$23,691	0.34×	Above +97%	Clears 2/2
226	York College of PennsylvaniaPA · Bachelor's	$69,407 n=50	88% 5yr	$25,500	0.37×	Above +84%	Clears 2/2
227	University of Wisconsin-OshkoshWI · Bachelor's	$69,383 n=18	96% 1yr	$19,500	0.28×	Above +78%	—
228	West Virginia UniversityWV · Bachelor's	$69,357 n=128	94% 5yr	$22,777	0.33×	Above +97%	Clears 2/2
229	Western Washington UniversityWA · Bachelor's	$69,323 n=122	87% 5yr	$17,166	0.25×	Above +63%	Clears 2/2
230	University of Phoenix-ArizonaAZ · UG cert	$69,299 n=53	81% 1yr	$12,063	0.17×	Above +88%	—
231	Wittenberg UniversityOH · Bachelor's	$69,280 n=38	—	$27,000	0.39×	Above +88%	—
232	George Mason UniversityVA · Bachelor's	$69,210 n=130	95% 5yr	$18,375	0.27×	Above +82%	Clears 2/2
233	University of MississippiMS · Bachelor's	$69,139 n=73	85% 5yr	$21,500	0.31×	Above +110%	Clears 2/2
234	King's CollegePA · Bachelor's	$69,051 n=33	79% 5yr	$26,000	0.38×	Above +83%	Clears 2/2
235	Carthage CollegeWI · Bachelor's	$69,045 n=95	86% 5yr	$26,697	0.39×	Above +77%	Clears 2/2
236	Northeastern Illinois UniversityIL · Bachelor's	$69,011 n=54	82% 5yr	$13,000	0.19×	Above +83%	Clears 2/2
237	Loras CollegeIA · Bachelor's	$69,010 n=24	88% 5yr	$27,000	0.39×	Above +79%	Clears 2/2
238	Westminster UniversityUT · Bachelor's	$68,786 n=26	88% 5yr	$14,000	0.20×	Above +73%	Clears 2/2
239	Minnesota State University-MankatoMN · Bachelor's	$68,772 n=151	95% 5yr	$21,500	0.31×	Above +72%	Clears 2/2
240	Augsburg UniversityMN · Bachelor's	$68,757 n=53	90% 5yr	$25,000	0.36×	Above +72%	Clears 2/2
241	Ashland UniversityOH · Bachelor's	$68,708 n=32	94% 5yr	$23,750	0.35×	Above +87%	Clears 2/2
242	Walsh UniversityOH · Bachelor's	$68,678 n=18	89% 5yr	$27,000	0.39×	Above +87%	Clears 2/2
243	Anderson UniversityIN · Bachelor's	$68,644 n=23	82% 5yr	$27,000	0.39×	Above +83%	Clears 2/2
244	Virginia Commonwealth UniversityVA · Bachelor's	$68,622 n=196	54%	$20,500	0.30×	Above +80%	Clears 2/2
245	Concordia University Ann ArborMI · Bachelor's	$68,606 n=61	87% 5yr	$25,696	0.38×	Above +96%	Clears 2/2
246	Concordia University-WisconsinWI · Bachelor's	$68,606 n=61	87% 5yr	$25,696	0.38×	Above +76%	Clears 2/2
247	Framingham State UniversityMA · Bachelor's	$68,603 n=50	69% 1yr	$24,454	0.36×	Above +58%	—
248	Hofstra UniversityNY · Bachelor's	$68,530 n=101	75%	$21,250	0.31×	Above +80%	Clears 2/2
249	Bellevue UniversityNE · Bachelor's	$68,500 n=39	85% 1yr	$24,959	0.36×	Above +84%	—
250	Houston Christian UniversityTX · Bachelor's	$68,490 n=19	—	$26,000	0.38×	Above +92%	—

Showing the top 250 of 559 institution-programs by median earnings; 309 lower-earning programs are omitted from the table for length.

% > threshold is ED's own share of graduates earning above the federal earnings threshold, taken from the best available measurement window (4-, 5- or 1-year) pooled across all nine College Scorecard Field-of-Study releases; a chip marks any figure not on the 4-year window. Earnings premium compares median earnings four years out to the U.S. Census ACS median for a high-school graduate (undergraduate credentials) or bachelor's-degree holder (graduate credentials) in the institution's state. 2 of 3 yrs flags programs below that benchmark in two of the latest three reported cohort-years — the statutory trigger under the 2025 federal earnings-premium test (effective July 1, 2026). Indicative estimates; the Department of Education's official determination may differ. Figures lag the current year by 2–3 years.

By state — median earnings, 4 yrs out

State	Median earn 4yr	Programs
District of Columbia	$90,278	4
Connecticut	$84,999	12
Utah	$77,471	4
Massachusetts	$76,623	17
Washington	$74,556	8
Nebraska	$74,165	5
California	$72,490	16
Pennsylvania	$72,203	37
New Hampshire	$71,685	5
Colorado	$71,199	5
New Jersey	$71,022	12
Minnesota	$70,203	19
Oregon	$70,128	6
Arizona	$69,452	12
Illinois	$69,011	25
Wisconsin	$68,826	14
Ohio	$68,678	35
Rhode Island	$68,604	8
New York	$68,308	34
North Carolina	$68,006	14
Michigan	$67,437	23
Georgia	$67,092	18
Iowa	$66,482	11
Maine	$66,233	3
Indiana	$66,087	15

States with at least 3 reporting Marketing programs, by median graduate earnings.

Frequently asked

Which colleges have the highest-paying Marketing programs?

By median earnings four years after completion, the highest-paying Marketing programs in this dataset are University of Pennsylvania ($255,357), University of Wisconsin-Madison ($166,668), University of Southern California ($161,928). Earnings reflect College Scorecard field-of-study data (2024-25) and vary by credential level and location.

Are Marketing programs at risk under the federal earnings-premium test?

Indicatively, 5 of the 559 Marketing programs with both earnings and a state/national benchmark have median graduate earnings below the earnings-premium benchmark used by the 2025 federal test (effective July 1, 2026), under which a program can lose Title IV eligibility if its graduates earn less than a typical worker without the credential for 2 of 3 years. This estimate uses College Scorecard earnings vs U.S. Census ACS medians; the Department of Education's official determination uses its own cohort definition and may differ.

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Source: U.S. Department of Education — College Scorecard Field of Study, 2014–15 through 2022–23 cohorts plus the most-recent snapshot (2024-25); threshold pass-rates pooled across all nine releases. Earnings-premium benchmarks from the U.S. Census Bureau, American Community Survey (ACS). Compiled by Ibex Insights. See the methodology.