Specialized Sales, Merchandising and Marketing Operations programs
CIP 5219 · Business, Management & Marketing · ranked by median earnings four years after completion
41 institutions report graduate earnings for Specialized Sales, Merchandising and Marketing Operations programs (College Scorecard, 2024-25). Across them the median is $56,702 four years after completion, with a typical debt-to-earnings ratio of 0.45× and 80% of graduates earning above the federal earnings threshold. Indicatively, 3 of the 48 programs with both earnings and a benchmark fall below the earnings-premium benchmark used by the 2025 federal test (effective July 1, 2026); the rest clear it.
| # | Institution | Earn 4yr | % > threshold | Median debt | Debt/earn | Earnings premium | 2 of 3 yrs |
|---|---|---|---|---|---|---|---|
| 1 | Saint Joseph's University - PhiladelphiaPA · Master's | $226,638 n=61 | 100% 5yr | $41,000 | 0.18× | Above +253% | Clears 2/2 |
| 2 | Saint Joseph's University - PhiladelphiaPA · Bachelor's | $80,764 n=256 | 79% | $26,250 | 0.33× | Above +114% | Clears 2/2 |
| 3 | Northwood UniversityMI · Bachelor's | $77,647 n=72 | 86% 5yr | $25,000 | 0.32× | Above +122% | Clears 2/2 |
| 4 | Thomas Jefferson UniversityPA · Master's | $76,575 n=20 | 79% 5yr | $71,047 | 0.93× | Above +19% | Below 1/2 |
| 5 | Marist UniversityNY · Bachelor's | $74,534 n=130 | 92% 5yr | $25,000 | 0.34× | Above +96% | Clears 2/2 |
| 6 | The New SchoolNY · Associate | $72,595 n=24 | 71% 5yr | $11,750 | 0.16× | Above +91% | Clears 2/2 |
| 7 | Lasell UniversityMA · Bachelor's | $69,156 n=64 | 98% 5yr | $26,500 | 0.38× | Above +59% | Clears 2/2 |
| 8 | Baylor UniversityTX · Bachelor's | $67,066 n=76 | 88% 5yr | $20,625 | 0.31× | Above +88% | Clears 2/2 |
| 9 | LIM CollegeNY · Bachelor's | $66,968 n=271 | 83% | $24,429 | 0.36× | Above +76% | Clears 2/2 |
| 10 | Texas Tech UniversityTX · Bachelor's | $66,440 n=33 | 86% 5yr | $21,500 | 0.32× | Above +86% | Clears 2/2 |
| 11 | Texas Christian UniversityTX · Bachelor's | $66,108 n=34 | 88% 5yr | $17,750 | 0.27× | Above +85% | Clears 2/2 |
| 12 | Academy of Art UniversityCA · Master's | $62,856 n=19 | — | $86,163 | 1.37× | Below -17% | — |
| 13 | Seattle Pacific UniversityWA · Bachelor's | $62,392 n=22 | — | $19,500 | 0.31× | Above +46% | — |
| 14 | Texas Woman's UniversityTX · Bachelor's | $62,009 n=41 | 84% 5yr | $20,950 | 0.34× | Above +73% | Clears 2/2 |
| 15 | University of GeorgiaGA · Bachelor's | $61,955 n=48 | 79% 5yr | $19,500 | 0.32× | Above +76% | Clears 2/2 |
| 16 | Ferris State UniversityMI · Bachelor's | $61,884 n=57 | 91% 5yr | $25,500 | 0.41× | Above +77% | Clears 2/2 |
| 17 | Mercyhurst UniversityPA · Bachelor's | $61,066 n=24 | 100% 5yr | $26,950 | 0.44× | Above +62% | Clears 2/2 |
| 18 | Kent State University at KentOH · Bachelor's | $61,055 n=390 | 50% | $25,000 | 0.41× | Above +66% | Clears 2/2 |
| 19 | Academy of Art UniversityCA · Bachelor's | $60,284 n=18 | — | $38,750 | 0.64× | Above +57% | — |
| 20 | LIM CollegeNY · Associate | $59,486 n=16 | — | — | — | Above +56% | — |
| 21 | Texas State UniversityTX · Bachelor's | $58,794 n=116 | 57% | $22,014 | 0.37× | Above +64% | Clears 2/2 |
| 22 | Thomas Jefferson UniversityPA · Bachelor's | $57,815 n=77 | 100% | $25,750 | 0.45× | Above +53% | Clears 2/2 |
| 23 | Central Michigan UniversityMI · Bachelor's | $57,513 n=79 | 67% | $26,125 | 0.45× | Above +64% | Clears 2/2 |
| 24 | Immaculata UniversityPA · Bachelor's | $57,245 n=20 | — | $27,000 | 0.47× | Above +52% | — |
| 25 | Marymount UniversityVA · Bachelor's | $56,160 n=32 | 88% 5yr | $26,500 | 0.47× | Above +48% | Clears 2/2 |
| 26 | University of North TexasTX · Bachelor's | $55,878 n=194 | 50% | $21,250 | 0.38× | Above +56% | Clears 2/2 |
| 27 | Mount Mary UniversityWI · Bachelor's | $55,207 n=24 | 80% 1yr | $21,500 | 0.39× | Above +42% | Clears 2/2 |
| 28 | Lynn UniversityFL · Bachelor's | $55,029 n=22 | — | $17,250 | 0.31× | Above +63% | — |
| 29 | Johnson & Wales University-OnlineRI · Bachelor's | $53,539 n=216 | 69% | $26,982 | 0.50× | Above +28% | Clears 2/2 |
| 30 | Johnson & Wales University-ProvidenceRI · Bachelor's | $53,539 n=216 | 69% | $26,982 | 0.50× | Above +28% | Clears 2/2 |
| 31 | Stevenson UniversityMD · Bachelor's | $53,007 n=25 | 86% 5yr | $26,345 | 0.50× | Above +26% | Clears 2/2 |
| 32 | Indiana University of Pennsylvania-Main CampusPA · Bachelor's | $51,725 n=59 | 79% 5yr | $26,000 | 0.50× | Above +37% | Clears 2/2 |
| 33 | Berkeley College-New YorkNY · Bachelor's | $51,653 n=104 | 84% | $34,500 | 0.67× | Above +36% | Below 1/2 |
| 34 | Southern New Hampshire UniversityNH · Bachelor's | $51,355 n=79 | 80% 5yr | $25,000 | 0.49× | Above +16% | Clears 2/2 |
| 35 | Eastern Michigan UniversityMI · Bachelor's | $51,020 n=29 | 72% 5yr | $29,000 | 0.57× | Above +46% | Below 1/2 |
| 36 | Sam Houston State UniversityTX · Bachelor's | $47,823 n=27 | 80% 5yr | $25,000 | 0.52× | Above +34% | Clears 2/2 |
| 37 | Ball State UniversityIN · Bachelor's | $47,584 n=26 | 59% 1yr | $25,450 | 0.54× | Above +27% | — |
| 38 | Berkeley College-Woodland ParkNJ · Bachelor's | $47,104 n=81 | 76% | $31,000 | 0.66× | Above +18% | Clears 2/2 |
| 39 | Dominican UniversityIL · Bachelor's | $47,078 n=21 | — | $26,585 | 0.56× | Above +25% | Clears 2/2 |
| 40 | University of Central MissouriMO · Bachelor's | $46,797 n=30 | 59% 1yr | $24,125 | 0.52× | Above +31% | Clears 2/2 |
| 41 | Western Michigan UniversityMI · Bachelor's | $46,543 n=30 | 49% 1yr | $24,885 | 0.54× | Above +33% | — |
| 42 | Southern New Hampshire UniversityNH · Associate | $46,352 n=22 | — | $21,992 | 0.47× | Above +5% | — |
| 43 | Berkeley College-Woodland ParkNJ · Associate | $45,844 n=35 | — | $17,251 | 0.38× | Above +15% | Below 1/2 |
| 44 | Youngstown State UniversityOH · Bachelor's | $44,232 n=16 | — | $22,500 | 0.51× | Above +20% | Clears 2/2 |
| 45 | Stephen F Austin State UniversityTX · Bachelor's | $42,078 n=21 | 75% 5yr | $25,500 | 0.61× | Above +18% | Clears 2/2 |
| 46 | University of Central OklahomaOK · Bachelor's | $38,164 n=27 | — | $13,744 | 0.36× | Above +8% | — |
| 47 | Berkeley College-New YorkNY · Associate | $36,560 n=39 | 62% 5yr | $19,906 | 0.54× | Below -4% | Below 2/2 |
| 48 | Concord UniversityWV · Bachelor's | $34,925 n=22 | 82% 5yr | $12,700 | 0.36× | Below -1% | Below 2/2 |
% > threshold is ED's own share of graduates earning above the federal earnings threshold, taken from the best available measurement window (4-, 5- or 1-year) pooled across all nine College Scorecard Field-of-Study releases; a chip marks any figure not on the 4-year window. Earnings premium compares median earnings four years out to the U.S. Census ACS median for a high-school graduate (undergraduate credentials) or bachelor's-degree holder (graduate credentials) in the institution's state. 2 of 3 yrs flags programs below that benchmark in two of the latest three reported cohort-years — the statutory trigger under the 2025 federal earnings-premium test (effective July 1, 2026). Indicative estimates; the Department of Education's official determination may differ. Figures lag the current year by 2–3 years.
| State | Median earn 4yr | Programs |
|---|---|---|
| New York | $63,227 | 6 |
| Pennsylvania | $61,066 | 7 |
| Texas | $60,402 | 8 |
| Michigan | $57,513 | 5 |
States with at least 3 reporting Specialized Sales, Merchandising and Marketing Operations programs, by median graduate earnings.
Which colleges have the highest-paying Specialized Sales, Merchandising and Marketing Operations programs?
By median earnings four years after completion, the highest-paying Specialized Sales, Merchandising and Marketing Operations programs in this dataset are Saint Joseph's University - Philadelphia ($226,638), Saint Joseph's University - Philadelphia ($80,764), Northwood University ($77,647). Earnings reflect College Scorecard field-of-study data (2024-25) and vary by credential level and location.
Are Specialized Sales, Merchandising and Marketing Operations programs at risk under the federal earnings-premium test?
Indicatively, 3 of the 48 Specialized Sales, Merchandising and Marketing Operations programs with both earnings and a state/national benchmark have median graduate earnings below the earnings-premium benchmark used by the 2025 federal test (effective July 1, 2026), under which a program can lose Title IV eligibility if its graduates earn less than a typical worker without the credential for 2 of 3 years. This estimate uses College Scorecard earnings vs U.S. Census ACS medians; the Department of Education's official determination uses its own cohort definition and may differ.
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Source: U.S. Department of Education — College Scorecard Field of Study, 2014–15 through 2022–23 cohorts plus the most-recent snapshot (2024-25); threshold pass-rates pooled across all nine releases. Earnings-premium benchmarks from the U.S. Census Bureau, American Community Survey (ACS). Compiled by Ibex Insights. See the methodology.
